This email was part of a larger campaign I developed for New River Electrical’s annual Give for Good silent auction. I created the campaign name, designed the stylized email communications, and built out branded elements for the online shopping platform - helping the event coordinator organize and present each auction item with clarity and visual consistency.

The email design balances warmth and professionalism, guiding recipients through the bidding process with clear calls to action and engaging visuals. I focused on making the experience feel easy, inviting, and aligned with the company’s culture of giving.

This project reflects my ability to lead campaign design from concept to execution - combining messaging, layout, and platform strategy to support internal events and community engagement.